Firm Commitment

Your firm’s commitment to transparency and material health is the starting point for building a “Client Pitch” for projects and proposals. Creating and inventorying position statements, leadership positions, key personnel and communications is the first step towards initiating and increasing dialogue with your clients about transparency and material health.

Position Statement from Firm Principals

Making a commitment to transparency and healthier products in the built environment starts with a A + D Position Statement that will differentiate your firm’s transparency and optimization from other competitive firms. The Position Statement is a tool that can be shared with your client’s to help them align with your values and bring them along in the decision-making process to choose healthier materials in their projects.

Example: “Firm X, Y, Z wants the materials used in our projects to positively impact human health, the climate, the environment and society.”

Transparency Plan from Firm Principals

As part of your firm-wide commitment, you’ll want to create a plan with the start date that your firm committed to using transparency and material health practices on a client project or pitch and steps for continual improvement in firm performance. The Plan should include goals and benchmarks with specific dates and measurable objectives that are achievable, relevant and time-bound, otherwise known as SMART goals.

Industry Leadership Positions

Substantiates your firm-wide commitment to transparency and healthier products in the built environment by identifying and publishing your industry leadership positions as working members of other relevant efforts. Using the Industry Leadership Positions worksheet, make a list of (do we want to add memberships) committees and boards your firm is part of, as well as the public pledges you’ve made to organizations and movements. 

TIP: If you want a “living” strategy – less is more. Focus on strategic intent and getting everyone on the same page through a simple one page document that includes transparency goals and objectives.

Firm Sustainability Support Materials

Gather sustainability support materials that demonstrate how your A + D firm communicates about its commitment to transparency and healthier products in the built environment. 

Key Firm Contacts

Substantiate your firm-wide commitment to transparency and healthier products in the built environment by identifying and publishing your industry leadership positions as working members of other relevant efforts. Using the Key Contacts worksheet, make a list of (do we want to add memberships) committees and boards your firm is part of, as well as the public pledges you’ve made to organizations and movements committed to transparency in material health.

“Determine what behaviors and beliefs you value as a company, and have everyone live true to them. These behaviors and beliefs should be so essential to your core, that you don’t even think of it as culture.”
– Brittany Forsyth, VP of Human Relations, Shopify
Designer

Section 1: Firm Commitment Worksheet

Use the form below to report all relevant Firm Commitment. Duplicate input fields as needed to report all information.

Position Statement from Firm Principals

Create a statement about your firm’s position on using materials in your projects. Include who your firm is, why transparency is important to your firm and the specific areas where your firm practices transparency.

Example: “Firm X, Y, Z is a XXXX company that practices material health transparency through xxx, xxx, and xxx so that we will have a positive impact on human health, the climate, the environment and society.”